Marketing Tip: Three Marketing Methods that Work Together
Marketing Tip: Three Marketing Methods that Work Together In marketing, sometimes we have a message for our “A” list that is important enough to demand a little extra time and expense. This is when you create a message that is supported by more than one marketing method, I call this the three-legged-chair approach. Remember the […]
Marketing Tip: 10 Key Areas of Focus for Successful Marketing
In this year’s marketing tips, I will be dissecting 10 keys areas and how to use them in your marketing by syndicating each one to the other. Each month I will be covering each of the five marketing methods with a suggestion on how to use it in one of the five social media networks. […]
52 KILLER Marketing Tips
Out of the box ideas for boosting your business: 52 KILLER Marketing Tips . . . My Gift to You! I saw a quote earlier this week that made me chuckle, I believe it is the key to prosperity in our business and in our lives: “Nothing works, unless you do” (Maya Angelou). I love it, […]
Marketing Tip: Don’t Frustrate Your Prospects
Marketing Tip: Don’t Frustrate Your Prospects – and Cause Them To Bounce off Your Site! Prospects want to reach you easily and they want to know that what you offer them is what they need. Make sure that the home page of your web site defines your product or service in a simple and understandable way. […]
Marketing Tip: How To Be Recognized OFFLINE As Well As Online
Marketing Tip: How To Be Recognized OFFLINE As Well As Online Never make your customers or prospects work to recognize it’s you in their mailbox or inbox. Keep your content fresh, but the look consistent on all of your communications – from letters to postcards to email blasts to web to Facebook posts – let […]
Marketing Tip: How to Have Successful Marketing this Year
Marketing Tip: How to Have Successful Marketing this Year You Have To Write It Down! There is something that happens in our brains when we write down an idea. It’s almost as effective as speaking out what you want to do. When we add a written plan to a spoken idea, things happen! […]
The Best Marketing Investment You Can Make for the Money
Marketing Tip: Handwritten notes: An old-school practice that makes a stronger personal connection Try a handwritten note as a way to say thank you to your client or prospective client, it is the best marketing investment you can make for the money I was in NYC last month and stopped at the Kiehl’s flagship […]
Have a Holiday Focus on Charity Giving
Marketing Tip: Have a Holiday Focus on Charity Giving It’s the season of giving, have a holiday focus on charity during the holidays by promoting your charity of choice. During the holiday season there is a huge temptation to check out and leave your marketing on the shelf until the new year. Bad idea! Now […]
Marketing Tip: Create Social Media Ads Without Annoying the Customer
Marketing Tip: Create Social Media Ads Without Annoying the Customer The most important marketing tip of the moment: when it comes to creating your social media ads (Facebook, Twitter and now Instagram) keep them in line with the network you are advertising on (this goes for your posts as well). There is such a fine […]
Marketing Tip: Who Will You Listen To When You Need Good Marketing Advice?
Marketing Tip: Who Will You Listen To When You Need Good Marketing Advice? This week’s tip is to remind you to seek a professional marketer’s opinion when you need help with your marketing. Here’s an exercise I want you to do: Review the last five to six Marketing tips to refresh your mind as […]
Marketing Tip: Content Marketing that Turns an Ugly Duckling into a Swan
Marketing Tip: Content Marketing that Turns an Ugly Duckling into a Swan Marketing is like getting a glamorous Bobbi Brown makeover. You’ve got it, I’m going to compare marketing to a great makeover. Here’s my point: A generic, mass sold makeup kit with white base, pink blush, and blue eye shadow is just about as […]
Marketing Tip: Take baby steps to get to your larger marketing goal
Marketing Tip: Take baby steps to get to your larger marketing goal By Sandy Hibbard We all have big dreams for our business. To achieve the ultimate goal we must first know WHERE we are going and understand the stops along the way. For example, Sarah is a singer and her goal is to achieve […]