Killer Marketing Tip 29: How to Get More Engagement and Make Your Posts Interactive
Killer Marketing Tip 29: Make Your Posts on Social Interactive A great way to get your audience to engage with your Social Media is to provide interactive content. Add quizzes, ask questions, post a poll or a survey, or sponsor a contest. Make it interesting and about your followers. People want to share; they want […]
Killer Marketing Tip 28: 10 Ways to Delight Your Clients and Prospects with Social
Killer Marketing Tip 28: 10 Ways to Delight Your Clients and Prospects with Social Use Social Media to Delight Your Clients Step outside the status quo when posting to your networks. Here are 10 great tips to delight your audience: Be authentic… be human! Make them feel special Capture their attention in the first 30 […]
Killer Marketing Tip 27: Repurpose Your Content
Killer Marketing Tip 27: Repurpose Your Content Yes, you can reuse content you have used before, as long as the content is still relevant. Repost your blogs to Instagram or FB, feature your YouTube videos on your IGTV channel, repost a popular IG story to FB stories. As you create and post content you are […]
Killer Marketing Tip 26: Creating a Real Connection
Killer Marketing Tip 26: Creating a Real Connection When you’re scheduling your daily posts, don’t forget that it is still about connection – to a real human. Don’t get lost in the minutia of technology that you forget the most important aspect of social media, the people you want to reach. The added help of […]
Killer Marketing Tip 25: Toot Your Own Horn!
Killer Marketing Tip #25 – Toot Your Own Horn! “If you don’t toot your own horn, don’t complain that there’s no music.” ~ Guy Kawasaki Most of us are not comfortable talking about ourselves. But as a business owner and in the online marketing world we now live in, it’s a must. Learn how to […]
Killer Marketing Tip 24: Create a Buzz
Killer Marketing Tip #24 – Create a Buzz Business marketing should not always be about business, products and advice, sometimes is should be about you. People love to hear about what you are doing personally. Let your customers, clients, and community see who you are as a person, beyond your brand! When I share photos of […]
Killer Marketing Tip 23: Video is not just for the movies
Killer Marketing Tip 23: Video is not just for the movies Everywhere we go online we are confronted with videos. Social media channels, video podcasts, video ads, IGTV, Reels, Stories… If you are actively marketing your business, you need to get over your video shyness and make time to produce and build a video library. Creating […]
Killer Marketing Tip 22: Need a sure delivery of your message?
Killer Marketing Tip 22: Need a sure delivery of your message? It’s as old-school as it gets but direct mail is alive and works! When it is part of a diversified overall marketing plan, printed marketing that lands in the post is a proven method of extending your brand and creating awareness. But the key […]
Marketing Tip: Need a sure delivery? Try the mail!
Marketing Tip: Need a sure delivery? Try the mail! Direct mail is alive and kicking! Despite a general attitude that using the US mail for marketing is from the dinosaur age, it is alive and well. And I agree. There is nothing like getting a well crafted direct mail piece in your mail box. Research […]
Don’t Send Your Marketing Down a One-Way Street
I had an interesting conversation with a marketing executive of a major national chain that I sat next to on a plane last week. As our conversation developed it immediately went to content marketing then to the need for diversity in marketing. Do you realize that even though you have a large following – or […]