Marketing Tip: Do You Have a Compelling Story?
Marketing Tip: Do You Have a Compelling Story? Nothing resonates with people more than a well told story. What is YOUR story? What is the passion behind your business? I want to challenge you this week to think about your story. What gets you out of bed in the mornings to do what you do? […]
Marketing Tip: Are You Asleep? Is Your Business – Are YOU – in the Game Yet?
Marketing Tip: Are You Asleep? Is Your Business – Are YOU – in the Game Yet? Is your marketing in the works? Have you WRITTEN down what you plan to do? Remember, no one knows what you (your business) are doing if you don’t tell them! If you need help in your marketing call or […]
Make Their Day – Give it Away
Yep! That’s it, if you want to capture the loyalty of your clients, and the attention of your prospects, give them something. With no strings attached. This method has worked forever and still works today! Here are a couple of examples to whet your appetite for giving. And I might also mention that this is […]
Marketing Tip: Are You What They Like?
Marketing Tip: Are You What They Like? LIKES are the new marketing currency. The more likes you have, the more value your networks have, not just to marketing companies and advertisers, but also in the eyes of your followers and prospective followers. The question to ask is “are you what they like?” Give your audience […]
Marketing Tip: Create a Pinterest Postcard Campaign
** The featured image on this post is a campaign Sandy Hibbard ran for singer Sarah Sellers counting down the days to her new single released last year. Everybody loves to get a postcard in the mail, well, at least I do! I love to visit my mailbox and find a friendly greeting from someone traveling, or who […]
Marketing Tip: Three Marketing Methods that Work Together
Marketing Tip: Three Marketing Methods that Work Together In marketing, sometimes we have a message for our “A” list that is important enough to demand a little extra time and expense. This is when you create a message that is supported by more than one marketing method, I call this the three-legged-chair approach. Remember the […]
Marketing Tip: 10 Key Areas of Focus for Successful Marketing
In this year’s marketing tips, I will be dissecting 10 keys areas and how to use them in your marketing by syndicating each one to the other. Each month I will be covering each of the five marketing methods with a suggestion on how to use it in one of the five social media networks. […]
52 KILLER Marketing Tips
Out of the box ideas for boosting your business: 52 KILLER Marketing Tips . . . My Gift to You! I saw a quote earlier this week that made me chuckle, I believe it is the key to prosperity in our business and in our lives: “Nothing works, unless you do” (Maya Angelou). I love it, […]
Marketing Tip: Don’t Frustrate Your Prospects
Marketing Tip: Don’t Frustrate Your Prospects – and Cause Them To Bounce off Your Site! Prospects want to reach you easily and they want to know that what you offer them is what they need. Make sure that the home page of your web site defines your product or service in a simple and understandable way. […]
Marketing Tip: How To Be Recognized OFFLINE As Well As Online
Marketing Tip: How To Be Recognized OFFLINE As Well As Online Never make your customers or prospects work to recognize it’s you in their mailbox or inbox. Keep your content fresh, but the look consistent on all of your communications – from letters to postcards to email blasts to web to Facebook posts – let […]
Marketing Tip: How to Have Successful Marketing this Year
Marketing Tip: How to Have Successful Marketing this Year You Have To Write It Down! There is something that happens in our brains when we write down an idea. It’s almost as effective as speaking out what you want to do. When we add a written plan to a spoken idea, things happen! […]
The Best Marketing Investment You Can Make for the Money
Marketing Tip: Handwritten notes: An old-school practice that makes a stronger personal connection Try a handwritten note as a way to say thank you to your client or prospective client, it is the best marketing investment you can make for the money I was in NYC last month and stopped at the Kiehl’s flagship […]
