2019 Fireworks in DFW – Where to see the best!
From Addison to Waxahachie, there will be fireworks, music, parades, food, and festivities all celebrating Independence Day 2019 here in the DFW Metroplex. The fun begins in many areas on July 3rd, so get out your calendar and Google Maps and make your plan for a fun holiday! DFW Metroplex 4th of July […]
Build Your Instagram Like a Real Story Teller
A performer tells their story through their song or act, but to get people to listen [just like you], they have to market their product. They have to tell their story beyond the bounds of the art they have created. They have to get skin in the game, put themselves out there and be relentless in what works!
What Happens When Facebook Goes Away?
Where will your marketing efforts be when Facebook isn’t “it” anymore? Will you move to another platform, will you be established in another form of digital marketing and ready to roll? If you are smart, you will prepare your business by using and testing other forms of online/social marketing – Instagram, email, LinkedIn, Twitter, etc.
7 Tips to Repurpose Your Blog and Drive Traffic to Your Website
Creating compelling content is very time consuming , and face it, running your business is taking most of your time, and so it should be. No one can represent and build your business like you! However, marketing still presents a problem when it comes to finding time and having the energy and imagination to do it. That being said, you can strategically plan your content to get the most from it by repurposing it across multiple platforms. I want to share some of those ideas with you.
These stats show Instagram as the preferred social platform – are you on it?
Get Ready for the Next Wave: Generation Z
Just as we get bored with complaining about the younger generation, here comes a new one to stress over. The generation of young people now entering college and the workforce are not just Millennials on steroids. They are another new and distinct group with a unique way of thinking, problem-solving and communicating.
When it comes to handling YOUR marketing, I am the SECOND best choice, here’s why
Even though I know that I can rock your marketing – social, digital, or in print – I am only your second best choice. So who is the first choice? Who is the best candidate to map out and execute your marketing? Are you following me yet? YOU are!
Here’s how to market your small business, rise above the noise, and stay real!
As a small business owner for going on 19 years, I understand that for a budget constrained small business, marketing your products and services effectively can be a challenge. From social media campaigns to email marketing, direct mail, networking, branding, and strategy, it’s quite demanding for many small business owners to excel at marketing while also focusing on growing their business!
9 Digital Marketing Trends to Keep You On Your Toes in 2019
With the new year comes a bunch of new trends in digital marketing. But they don’t happen overnight; it can take years for a tool or method to be adopted en masse. When a new trend starts to seriously spread, it can impact the work digital marketers and advertisers do every day…
Pantone Announces the Color of the Year 2019
Pantone Announces the Color of the Year 2019: PANTONE® 16-1546 Living Coral Life affirming coral hue energizes and enlivens with a softer edge Pantone, provider of professional color standards and digital solutions for the design industry, today announced PANTONE 16-1546 Living Coral as the Pantone Color of the Year 2019, an animating and life-affirming shade of […]
Mapping Your Brand Strategy – Coaching with Sandy Hibbard
Fine tuning your message and creating your story, developing your brand and strategically exposing it to your target audience, are marketing challenges that are better tackled with the help of a marketing professional. CEO and creative director Sandy Hibbard brings her 20+ years of marketing, branding, PR, and advertising experience to her coaching clients to […]
Logos with Company Names
Logos with Long Company Names: Examples and Approaches A logo using your company name is always a good way to go. However, a long company name can be a challenge for a logo designer. It can be difficult to keep a clean look to a logo using a long company name. Lengthy text can look […]