What Realtors Need to Market Listings on Instagram
Instagram is now a video-first platform, and realtors need listing media designed specifically for it. This guide explains what to ask your photographer or media provider for so every listing becomes a strong, brand-building Instagram post.
Marketing in 2016 vs. 2026: Then vs Now
Marketing in 2026 doesn’t feel quieter — it feels louder, faster, and more competitive than ever. With more money being spent on advertising, shrinking organic reach, and nonstop competition for attention, the rules of growth have changed. This article explores how marketing has evolved over the last decade, what actually matters now, and the skills businesses need to build trust, visibility, and sustainable growth in today’s attention economy — without hype, noise, or fluff.
Tired of posting on social media with no results?
Mastering Social Media in 2025: Strategies for Organic Growth and Business Success By Sandy Hibbard In today’s rapidly evolving social media landscape, businesses are vying for attention like never before. You pour time and creativity into content, only to see lackluster engagement and minimal reach. The question arises: Is organic social media even worth the […]
A Comprehensive Guide to Building Your Instagram Feed
Updated February 2025 Building a Dynamic Instagram Feed and Boosting Your Social Influence in 2025 Instagram continues to be a powerful platform for brands, entrepreneurs, and content creators looking to expand their reach and influence. As we move into 2025, staying ahead of trends and adapting to Instagram’s evolving features is crucial for maintaining a […]
5 Ways to Increase Engagement on Your Instagram Posts
How to Increase Your Instagram Engagement in 2025 Instagram continues to evolve, and so should your strategy! With over 2 billion monthly active users and 500 million daily story views, standing out on the platform requires smart, strategic content that stops the scroll and sparks engagement. In 2025, engagement is the currency of Instagram, and […]
12 Strategies to Elevate Your Marketing Game
New Year Reality Check: Is Your Marketing Plan Working? 12 Smart Strategies to Elevate Your Business in 2025 by Sandy Hibbard January is in the rearview mirror, and February is quickly slipping away. The New Year’s resolutions have either taken root or fallen flat, and now it’s time for a reality check: How is your […]
Crafting a Winning Social Media Strategy
Crafting a Winning Social Media Strategy by Sandy Hibbard – Download the PDF For new real estate professionals, building a brand and attracting buyers and sellers is a top priority. In today’s digital age, a strong social media strategy can be your secret weapon. In this article I will walk you through the steps […]
There is an art to storytelling, so keep these 3 things in mind
TELL YOUR STORY You’d be surprised at how many people in your networks don’t know your story. Using social media and visual marketing to tell people what you do creates an emotional touch-point that will be remembered when it’s time to buy. THERE IS AN ART TO STORYTELLING, so keep these 3 things in mind when crafting your message and content: 1 […]
Killer Marketing Tip #36: Make a Decision and Commit to Something!
Killer Marketing Tip #36: Make a Decision and Commit to Something! Putting good out in the world is a no-brainer, but have you ever thought about creating a marketing campaign around DOING good? In today’s marketing environment, people are craving an authentic and personal story about giving – in fact, the consumer will choose a […]
Tip #35: You’re the Expert – Create an EBook!
Tip #35: You’re the Expert – Create an EBook! You’re getting the training, you’ve done the work, and you have the experience, you may even be working toward your 10,000 hours – heck, you may have your 60,000 hours! Guess what? You’re the expert! That’s right, all bets are on that the knowledge you […]
Killer Marketing Tip 34: Take a Social Network and Blow it Up!
Tip #34: Choose a Network and Blow it Up! Do you really need to be on all the social media networks? Well it depends…. Why not focus on one and dominate it? If you own a business today, most likely you are on social media. For a person just launching a new business or for […]
Killer Marketing Tip 33: Capitalize on 4th Quarter Marketing
Capitalize on 4th Quarter Marketing During holidays and year end events, don’t forget that your clients still need to hear from you. Don’t slack up on your marketing during this busy time. When putting together your 4th Quarter marketing strategy, create your content to be relevant to the upcoming months – fall, football, changes in […]