During holidays and year end events, don’t forget that your clients still need to hear from you. Don’t slack up on your marketing during this busy time.
When putting together your 4th Quarter marketing strategy, create your content to be relevant to the upcoming months – fall, football, changes in the season/weather, holidays, gift buying, resolutions and new beginnings. Weave your story and present your services in a context that people will pay attention to and relate to in these busy months. And of course, make it FUN! Send out an eblast, promote a holiday offer on social media, run a contest drawing to grow your database via direct mail, throw a party, offer a discount on your product, give away tickets, promote a special gift item for your clients – the opportunities are endless! Now is the time to get your numbers up to start the new year with a bang – capitalize on 4th quarter with your marketing and you will be ahead of the game when the new year rolls in.
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More ideas on 4th Quarter marketing here: https://sandyhibbardcreative.com/marketing-tip-capitalizing-on-fourth-quarter/