When it comes to handling YOUR marketing, I am the SECOND best choice, here’s why
Even though I know that I can rock your marketing – social, digital, or in print – I am only your second best choice. So who is the first choice? Who is the best candidate to map out and execute your marketing? Are you following me yet? YOU are!
Here’s how to market your small business, rise above the noise, and stay real!
As a small business owner for going on 19 years, I understand that for a budget constrained small business, marketing your products and services effectively can be a challenge. From social media campaigns to email marketing, direct mail, networking, branding, and strategy, it’s quite demanding for many small business owners to excel at marketing while also focusing on growing their business!
9 Digital Marketing Trends to Keep You On Your Toes in 2019
With the new year comes a bunch of new trends in digital marketing. But they don’t happen overnight; it can take years for a tool or method to be adopted en masse. When a new trend starts to seriously spread, it can impact the work digital marketers and advertisers do every day…
Pantone Announces the Color of the Year 2019
Pantone Announces the Color of the Year 2019: PANTONE® 16-1546 Living Coral Life affirming coral hue energizes and enlivens with a softer edge Pantone, provider of professional color standards and digital solutions for the design industry, today announced PANTONE 16-1546 Living Coral as the Pantone Color of the Year 2019, an animating and life-affirming shade of […]
Mapping Your Brand Strategy – Coaching with Sandy Hibbard
Fine tuning your message and creating your story, developing your brand and strategically exposing it to your target audience, are marketing challenges that are better tackled with the help of a marketing professional. CEO and creative director Sandy Hibbard brings her 20+ years of marketing, branding, PR, and advertising experience to her coaching clients to […]
Logos with Company Names
Logos with Long Company Names: Examples and Approaches A logo using your company name is always a good way to go. However, a long company name can be a challenge for a logo designer. It can be difficult to keep a clean look to a logo using a long company name. Lengthy text can look […]
Ideas for Great Bonuses to Give to Clients
I always have trouble separating marketing and sales. I always have trouble mixing marketing and sales! What I mean is that great marketing should lead to sales, but you have to ask for the business, right?
What Do They Say When You’re NOT In The Room?
“Your personal brand is what people say about you when you are not in the room. Make it something great.” Whether you are Babu Ji (the hip Indian restaurant in NYC) or the up and coming new jazz artist in your area, your personal brand says it all. If you are a Realtor, a […]
I might be the creative designer you’ve been looking for
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Five Huge Mistakes To Avoid With Your Marketing Strategy
Five Huge Mistakes To Avoid With Your Marketing Strategy While developing a marketing strategy is not an exact science, I often see the same mistakes made over and over when working with clients. Chasing the bright and shiny object is always a temptation, but worse yet, is the tendency for business owners to jump […]
The Secret to Bringing Authenticity to Your Work
The Secret to Bringing Authenticity to Your Work “Having a personal authenticity requires a “centering down” of our self: mind – body – spirit. I believe this is a secret to bringing excellence into our business that is both personally and professionally rewarding. When we offer our whole selves to our work, it will build […]
Where To Watch 4th of July Fireworks in Dallas and NYC
Where to Watch 4th of July Fireworks in Dallas ADDISON Addison Kaboom Town- July 3rd www.addisonkaboomtown.com ARLINGTON Light Up Arlington- July 3rd www.lightuparlington.com Arlington 4th of July Parade- July 4th www.arlington4th.org Texas Rangers Post Game Fireworks- July 4th www.texasrangers.com BEDFORD 4th Fest www.bedfordtx.gov THE COLONY Liberty by the Lake- July 4th www.thecolonytx.gov COPPELL Parade […]