3 Simple Ways to Calm Fear in Your Clients and Prospects

3 Simple Ways to Calm Fear in Your Market There are a lot of questions on everyone’s minds right now. That feeling of uncertainty over our health and businesses may be driving anxiety through the roof – for you and your clients. But even if you can’t go about your business as usual, there’s still […]
5 Social Media Sites Real Estate Agents Should Use

5 Social Media Sites Real Estate Agents Should Use Have you ever used Instagram? Many of you have. How about Twitter or Pinterest? If you haven’t, you can sure bet that home buyers and sellers have. You should have some knowledge of the top social media sites, and you should have them all integrated into […]
This ONE Word Should Define Your Marketing Goals

A#1 in today’s tech-heavy, social business climate is RELATIONSHIP “Keeping my networks manageable and contacts tight, has helped me to be more present, interact, respond, and ultimately create real connections. This is how we build online relationships.” ~ Sandy Hibbard Yesterday I was sitting in the park early morning, having breakfast and catching […]
8 Marketing Methods You Need to Master

Boost the New Decade and Master these 8 Marketing Methods As you probably know by now, I teach and believe in a diverse marketing mix when building a marketing strategy. I’m not 100% techie and I am not 100% oldschool. Although our tools these days are all tech driven, I firmly believe that great marketing […]
What Cocktails Can Teach Us About Marketing

I think it’s fair to say that for some it is hard to get back into the swing of working and marketing when holiday fun is knocking on our doors! I had this crazy idea to juxtapose a couple of ideas to drive home another great marketing idea. Making and indulging in a great cocktail, […]
Holiday Events, Lights, and Festivities in Dallas

Here’s our 2019-2020 list of holiday festivities that our team has put together. We hope you and your family will get out and enjoy this joyous season! Happy Holidays to all! Addison Vitruvian Lights Nov 29-Jan 1 5-11pm Vitruvian Park Allen Holly Jolly Celebration Dec 6 5-11pm Corner of N. Allen Drive and St. […]
Building a 1-2-3 Punch for More Instagram Engagement

Building a 1-2-3 Punch in Your Instagram Building an organic business Instagram feed that connects you to your desired audience is no easy task. To build a dynamic feed takes attention, thoughtful curation, and the careful creation of posts and stories that represent your Brand. This week, I want to share a three-tiered approach to […]
So what’s up with LIKES on Instagram?

So what’s up with “Likes”? …and what if they all went away? How would that effect the type of content you post? There’s a lot of talk lately about whether or not we should be concerned with LIKES on our Instagram posts. Instagram is even testing NO LIKEs on feeds in certain parts of […]
We Are a Global Market

We are a global market. A few years ago we used to rub our head to understand that, but now it’s a “no-duh”. You may not be selling your product overseas, but I can assure you that if you are on social media, your message is being seen – has the potential to be seen […]
All is Fair-Game When Creating Your Brand

Hello Big Tex! Throw out the rules, all is fair-game when building your brand! Sandy Hibbard Yep, it’s time here in Texas for the state fair, THE best state fair in the nation. There are so many elements of the Texas State Fair that remind me of what good marketing ought to measure up […]
How to Use Instagram Stories For Your Business

How to Use Instagram Stories For Your Business It’s the weekend and time to get out the camera. Nothing works better on Instagram than quick and fun stories that share the personality of your brand. This is brand building for you entrepreneurs. It’s story telling, and you NEED to have fun with it. Get outside […]
10 Ways a Custom Newsletter Will Benefit Your Business

10 Ways a Custom Newsletter Will Benefit Your Business “I don’t want to annoy people.” That’s one of many excuses I hear from clients when I ask them about sending out consistent email newsletters to their followers. Are you guilty of thinking this way too? Well stop it! It couldn’t be further from the […]