Is Posting on Social Media Every Day Worth It?
If you’ve been posting on Facebook or Instagram every day and wondering why nobody is liking your posts, you’re not alone. Social media algorithms have changed dramatically, and many small businesses are rethinking their approach to organic content. Here’s what marketers are saying in 2026—and what actually works now.
What Realtors Need to Market Listings on Instagram
Instagram is now a video-first platform, and realtors need listing media designed specifically for it. This guide explains what to ask your photographer or media provider for so every listing becomes a strong, brand-building Instagram post.
Marketing in 2016 vs. 2026: Then vs Now
Marketing in 2026 doesn’t feel quieter — it feels louder, faster, and more competitive than ever. With more money being spent on advertising, shrinking organic reach, and nonstop competition for attention, the rules of growth have changed. This article explores how marketing has evolved over the last decade, what actually matters now, and the skills businesses need to build trust, visibility, and sustainable growth in today’s attention economy — without hype, noise, or fluff.
Tired of posting on social media with no results?
Mastering Social Media in 2025: Strategies for Organic Growth and Business Success By Sandy Hibbard In today’s rapidly evolving social media landscape, businesses are vying for attention like never before. You pour time and creativity into content, only to see lackluster engagement and minimal reach. The question arises: Is organic social media even worth the […]
8 Steps to Increase Instagram Engagement
Wondering How to Get More Engagement on Instagram? Instagram remains a powerhouse for online brand marketing, allowing you to grow your engagement with loyal following and build a community that supports your business. With over 2.35 billion monthly active users as of 2024, Instagram is constantly evolving, making it crucial to stay ahead of trends. […]
12 Strategies to Elevate Your Marketing Game
New Year Reality Check: Is Your Marketing Plan Working? 12 Smart Strategies to Elevate Your Business in 2025 by Sandy Hibbard January is in the rearview mirror, and February is quickly slipping away. The New Year’s resolutions have either taken root or fallen flat, and now it’s time for a reality check: How is your […]
Six Marketing Methods You Must Use
Six Marketing Methods You Must Use in Your Business Marketing By Sandy Hibbard Don’t Get Stuck In Just One Form Of Marketing As you can tell from reading my marketing tips, I am not 100% techie and I am not 100% old-school. I firmly believe that great marketing is DIVERSIFIED. Look at your target audience […]
Why Social Media is So Important for Luxury Brands
If you are building a luxury brand in real estate or any type of business, social media is top of the list for building out your brand. Here are my thoughts on WHY social media is so important for luxury brands.
Social Media Best Practices for 2021
Social Media Best Practices for 2021 Best Practices to Build Dynamic Social Media Networks Things are always changing on the social media networks, but keeping the basics in mind is important. With these guidelines in place you will be spot on and ready for the other changes (especially changes in the algorithms) when they come. […]
3 Systems for Success
3 Systems for Success Building your business requires the right mixture of systems and content to successfully deliver your brand message. There are so many options for marketing out there that are good, but first things first – you need to build a foundation of basic systems to start. With the 3 systems for success […]
Build Your Instagram Feed With These 4 Simple Tips
40 billion images, 4.2 billion likes and 400 million daily users mean that a lot of people are paying attention to Instagram! Being found and building a memorable brand on Instagram takes work but can happen if you follow these 4 tips… Build key partnerships Find the people who are reaching your audience and partner with […]
CREATING A BRANDED LOOK ON YOUR INSTAGRAM FEED
CREATING A BRANDED LOOK ON YOUR INSTAGRAM FEED The most successful Instagram accounts have a clearly defined aesthetic that applies to every photograph they share. If you use your Instagram feed as a purely personal account, you might not want to curate it at all; if you are using it for business, Instagram is a […]