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There is an art to storytelling, so keep these 3 things in mind

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TELL YOUR STORY You’d be surprised at how many people in your networks don’t know your story. Using social media and visual marketing to tell people what you do creates an emotional touch-point that will be remembered when it’s time to buy. THERE IS AN ART TO STORYTELLING, so keep these 3 things in mind when crafting your message and content: 1 […]

Don’t Miss These Instagram Trends

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Don’t Miss These Instagram Trends As you work on Instagram and social media content for your business that tells your story and compels individual users to engage with you, there are important tips and tricks that can help in your efforts. In your strategic Instagram planning for a new quarter, a new year, a new […]

Killer Marketing Tip #36: Make a Decision and Commit to Something!

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Killer Marketing Tip #36: Make a Decision and Commit to Something! Putting good out in the world is a no-brainer, but have you ever thought about creating a marketing campaign around DOING good? In today’s marketing environment, people are craving an authentic and personal story about giving – in fact, the consumer will choose a […]

Tip #35: You’re the Expert – Create an EBook!


  Tip #35: You’re the Expert – Create an EBook! You’re getting the training, you’ve done the work, and you have the experience, you may even be working toward your 10,000 hours – heck, you may have your 60,000 hours!  Guess what? You’re the expert! That’s right, all bets are on that the knowledge you […]

Killer Marketing Tip 34: Take a Social Network and Blow it Up!

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  Tip #34: Choose a Network and Blow it Up! Do you really need to be on all the social media networks? Well it depends…. Why not focus on one and dominate it? If you own a business today, most likely you are on social media. For a person just launching a new business or for […]

Killer Marketing Tip 33: Capitalize on 4th Quarter Marketing

do something great ideas for 4th quarter marketing

  Capitalize on 4th Quarter Marketing During holidays and year end events, don’t forget that your clients still need to hear from you. Don’t slack up on your marketing during this busy time. When putting together your 4th Quarter marketing strategy, create your content to be relevant to the upcoming months – fall, football, changes in […]

Killer Marketing Tip 32: Create a Company Newsletter

company newsletter

  Killer Marketing Tip 32: Create a Company Newsletter   “I don’t want to annoy people.” That’s one of many excuses I hear from clients when I ask them about sending out consistent email newsletters to their followers. Are you guilty of thinking this way too? Well stop it! It couldn’t be further from the […]

Killer Marketing Tip 31: Host a Charity Event

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  Killer Marketing Tip 31: Host a Charity Event With 4th quarter upon us and holidays ahead, now is a great time to think about hosting a charity event or open house for your business. A clothing drive or food bank party with treats and cocktails! Get in front of your clients and prospects with […]

Are Instagram Ads Worth It?


  Killer Marketing Tip 30: Are Instagram Ads worth it?   Always remember that your best bet for Instagram success is to share stunning visuals and high-quality photos.  Add in a branded or targeted hashtag and you’ll be connecting with your ideal customers in no time. But if you want to increase your reach even further, Instagram […]

5 Ways to Increase Engagement on Your Instagram Posts

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Instagram is where over *500 million active daily users scroll through over 50 billion photos and videos. Every day over 500 million users look at Instagram stories – and in all this activity, they leave around 4.2 billions likes – per day. The audience is worldwide, the age is young (30% of global Instagram audiences […]

So what’s up with LIKES on Instagram?

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So what’s up with “Likes”? …and what if they all went away?  How would that effect the type of content you post?   There’s a lot of talk lately about whether or not we should be concerned with LIKES on our Instagram posts. Instagram is even testing NO LIKEs on feeds in certain parts of […]

We Are a Global Market

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We are a global market. A few years ago we used to rub our head to understand that, but now it’s a “no-duh”. You may not be selling your product overseas, but I can assure you that if you are on social media, your message is being seen – has the potential to be seen […]