Marketing Tips • Ideas • Resources • News

July 26, 2015

Marketing Tip: Video! The Fastest-growing Digital Content Category

Marketing Tip: Video! The Fastest-growing Digital Content Category It’s no secret video is becoming a bigger and bigger part of companies’ inbound marketing strategies. This year alone, […]
April 11, 2015
using direct mail in your marketing

Marketing Tip: Need a sure delivery? Try the mail!

Marketing Tip: Need a sure delivery? Try the mail! Direct mail is alive and kicking! Despite a general attitude that using the US mail for marketing […]
March 4, 2015
don't take your marketing down a one-way street LyricMarketingTips.com no.9

Don’t Send Your Marketing Down a One-Way Street

I had an interesting conversation with a marketing executive of a major national chain that I sat next to on a plane last week.  As our […]
February 20, 2015
Smile for the camera then post away! Lyric's Marketing Tips 2013

Marketing Tip: Smile for the Camera

Marketing Tip: Smile for the Camera I always say “smile for the camera, or look stupid, it’s your choice!” Post your photos!  Use your photos to […]
February 6, 2015

Marketing Tip: Choosing the Clients YOU Want to Work With

Marketing Tip: Choosing the Clients YOU Want to Work With If you could do business with anyone, who would it be? Who is your ideal client? […]
February 5, 2015
what is your story

Marketing Tip: Do You Have a Compelling Story?

Marketing Tip: Do You Have a Compelling Story? Nothing resonates with people more than a well told story. What is YOUR story?  What is the passion […]
February 5, 2015
social media banners and icons and logos

Marketing Tip: Are You Asleep? Is Your Business – Are YOU – in the Game Yet?

Marketing Tip: Are You Asleep?  Is Your Business – Are YOU – in the Game Yet? Is your marketing in the works?  Have you WRITTEN down […]
February 25, 2014
Illustration of two characters giving hearts to each other

Make Their Day – Give it Away

Yep! That’s it, if you want to capture the loyalty of your clients, and the attention of your prospects, give them something. With no strings attached. […]
February 21, 2014
Facebook like image of thumbs up

Marketing Tip: Are You What They Like?

Marketing Tip: Are You What They Like? LIKES are the new marketing currency. The more likes you have, the more value your networks have, not just to […]
February 11, 2014
Singer Sarah Sellers

Marketing Tip: Create a Pinterest Postcard Campaign

** The featured image on this post is a campaign Sandy Hibbard ran for singer Sarah Sellers counting down the days to her new single released last year. Everybody […]
February 6, 2014
the pope using a mobile phone to text to the crowd

Marketing Tip: Reach Out and Text Someone!

Marketing Tip: Reach Out and Text Someone! If you didn’t notice, I am focusing on getting in touch with those special people on your “A” list […]
February 4, 2014
three legged chairs

Marketing Tip: Three Marketing Methods that Work Together

Marketing Tip: Three Marketing Methods that Work Together In marketing, sometimes we have a message for our “A” list that is important enough to demand a […]