A Woman-Owned Business Since 2000

Killer Marketing Tip #51: Link Out From Your Stories

link sharing on instagram Sandy hibbard creative

Killer Marketing Tip #51: Link Out From Your Stories Link out from Stories using an interactive link sticker. No matter your account’s size or verification status, now you can link to anything from a new blog post to a lead magnet to an eCommerce storefront or product right from your IG Stories!

Killer Marketing Tip #50: Use a Link Tool

sandy hibbard creative on linktree

Killer Marketing Tip #50: Use a Link Tool You don’t want to leave it to chance for people to find your content. Instagram allows just one link in your bio so making it count is critical. Rather than linking to your home page, use one of these link in bio tools to create a mobile-friendly […]

Killer Marketing Tip #49: Create a Virtual Tour

house tour recording

Killer Marketing Tip #49: Create a Virtual Tour This is for Realtors or any other type of business that depends on clients seeing and viewing a property. We thought we would be back to free-wheeling through our business like normal by now, but Covid is still an issue and people are continuing to take precautions. […]

Killer Marketing Tip #48: Repost Your Favorite Posts

reposting on instagram

Killer Marketing Tip #48: Repost Your Favorite Posts Repost your favorite posts. Instagram Stories makes it relatively easy to republish UGC and fan posts—at least until they disappear after 24 hours. But reposting other people’s content to your Instagram feed is much harder because there’s no built-in sharing feature. Using the app Repost will make […]

Killer Marketing Tip #47: Start An 8-Touch Mail Campaign

pink mailbox

Killer Marketing Tip #47: Start An 8-Touch Mail Campaign The reason I am sharing this week about a print mail campaign is because it is a marketing initiative that hardly no one is doing and doing right. Consistency is the key of course, and the brand message that is dripped out over time will get […]

Killer Marketing Tip #46: Update Your Print Collateral

print collateral

Killer Marketing Tip #46: Update Your Print Collateral Even in this era of technology print is not dead. There are still situations and clients that call for printed materials, and when it does make sure you have professionally designed and fabulously printed materials that will leave an impression. “Print is dead, TV is dead….the Internet […]

Killer Marketing Tip 45: Be Ready to Pivot this Year!

arrows to pivot your marketing

Killer Marketing Tip 45: Be Ready to Pivot this Year! You must be ready and able to pivot to meet the changing needs of the current business climate. Any marketing initiative must begin with a well thought out plan and a proper assessment of your time, imagination and budget. Make sure you develop your marketing plan […]

Killer Marketing Tip 44: Create a Facebook Ad Campaign

sandy hibbard

Killer Marketing Tip 44: Create a Facebook Ad Campaign It’s frustrating when you have a large following on your Facebook Business Page but they aren’t seeing your posts. That’s because organic impressions are harnessed by Facebook’s algorithms. The best way to work around this and get more traction on your posted content is by boosting […]

Killer Marketing Tip 43: Include a Sign-up form on your website

SHC Sign UP Form

Killer Marketing Tip 43: Include a Sign-up form on your website This is an easy and free way to help you build up a database of potential clients and partners. Even if you don’t yet have a concrete email marketing strategy in place, it doesn’t hurt to ask for emails and start building your list […]

Killer Marketing Tip 42: Create a Branded Video Channel

create a branded youtube channel

Killer Marketing Tip 42: Create a Branded Video Channel Create a new video channel! A branded YouTube channel with your business videos will help to establish a deeper brand awareness and educate and inform your audience. Creating a library of video content will allow you to share them out across all your marketing channels. You […]

Killer Marketing Tip #41: Get Out of the Box and Book a Speaking Gig

microphone on stage looking out over audience

Killer Marketing Tip #41: Get Out of the Box and Book a Speaking Gig As we ready ourselves and our businesses for a new year we have to take a good look at what we did this year… Did you do the things you had planned?  Did you take your business to the new level as […]

Killer Marketing Tip #38: Building Community Events

build community events

Killer Marketing Tip #38: Building Community Events Hosting, promoting, and sponsoring events in your local area is a way to show your farm area that you support your community. Paper shredding, garage sales for charity, road side cleanup, dog parades and holiday festivities, are all ways you can get involved with your target audience on […]