A Woman-Owned Business Since 2000
Search
Close this search box.

Killer Marketing Tip 43: Include a Sign-up form on your website

SHC Sign UP Form

Killer Marketing Tip 43: Include a Sign-up form on your website This is an easy and free way to help you build up a database of potential clients and partners. Even if you don’t yet have a concrete email marketing strategy in place, it doesn’t hurt to ask for emails and start building your list […]

Killer Marketing Tip 42: Create a Branded Video Channel

create a branded youtube channel

Killer Marketing Tip 42: Create a Branded Video Channel Create a new video channel! A branded YouTube channel with your business videos will help to establish a deeper brand awareness and educate and inform your audience. Creating a library of video content will allow you to share them out across all your marketing channels. You […]

Killer Marketing Tip 28: 10 Ways to Delight Your Clients and Prospects with Social

delight your audience

Killer Marketing Tip 28: 10 Ways to Delight Your Clients and Prospects with Social Use Social Media to Delight Your Clients Step outside the status quo when posting to your networks. Here are 10 great tips to delight your audience: Be authentic… be human! Make them feel special Capture their attention in the first 30 […]

Killer Marketing Tip 27: Repurpose Your Content

repurpose content 2 women working on social media content

Killer Marketing Tip 27: Repurpose Your Content Yes, you can reuse content you have used before, as long as the content is still relevant. Repost your blogs to Instagram or FB, feature your YouTube videos on your IGTV channel, repost a popular IG story to FB stories. As you create and post content you are […]

Killer Marketing Tip 26: Creating a Real Connection

couple connecting to others over their phones via social media

Killer Marketing Tip 26: Creating a Real Connection When you’re scheduling your daily posts, don’t forget that it is still about connection – to a real human. Don’t get lost in the minutia of technology that you forget the most important aspect of social media, the people you want to reach. The added help of […]

Killer Marketing Tip 25: Toot Your Own Horn!

girl making video

Killer Marketing Tip #25 – Toot Your Own Horn! “If you don’t toot your own horn, don’t complain that there’s no music.” ~ Guy Kawasaki Most of us are not comfortable talking about ourselves. But as a business owner and in the online marketing world we now live in, it’s a must. Learn how to […]

Killer Marketing Tip 24: Create a Buzz

Bumble Bee buzzin around causing a buzz

Killer Marketing Tip #24 – Create a Buzz Business marketing should not always be about business, products and advice, sometimes is should be about you. People love to hear about what you are doing personally. Let your customers, clients, and community see who you are as a person, beyond your brand! When I share photos of […]

Killer Marketing Tip 23: Video is not just for the movies

video is not just for the movies

Killer Marketing Tip 23: Video is not just for the movies Everywhere we go online we are confronted with videos. Social media channels, video podcasts, video ads, IGTV, Reels, Stories… If you are actively marketing your business, you need to get over your video shyness and make time to produce and build a video library. Creating […]

Marketing Tip: Video! The Fastest-growing Digital Content Category

Marketing Tip: Video! The Fastest-growing Digital Content Category It’s no secret video is becoming a bigger and bigger part of companies’ inbound marketing strategies. This year alone, we’ve seen Twitter launch video autoplay in our feeds, Facebook give advertisers the option to buy video ads, and the rise of live streaming video. Nowadays, the play button is becoming “the most […]