Build Your Instagram Like a Real Story Teller

A performer tells their story through their song or act, but to get people to listen [just like you], they have to market their product. They have to tell their story beyond the bounds of the art they have created. They have to get skin in the game, put themselves out there and be relentless in what works!
These stats show Instagram as the preferred social platform – are you on it?

3 Basic Tips for Using Hashtags in Your Instagram Posts

“When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.” ~ Guy Kawasaki Greetings everyone! I want to quickly share 3 basic tips for using hashtags in your Instagram posts. There are so many ways […]
Is it time that you bail on Facebook and move over to Instagram?

There’s a buzz going on about Facebook vs Instagram. Do you focus on one or the other? Do you bail on Facebook and move over to Instagram? My simple answer: NO. Keep them both. Stay diversified in your social media so you can be found everywhere; and be consistent (marketing over mastery). Instagram and Facebook […]
Tips for taking great photos for your Instagram feed

Tips for taking great photos for your Instagram feed A frequent question I get from my clients is “ I’m not a photographer, so how do I take good pictures for my Instagram?” Since visual marketing is about great VISUAL content, taking excellent photos is of vital importance. So I have put together a […]
INSTAGRAM MARKETING SERIES: Building a Dynamic Instagram Feed and Boosting your Social Influence

INSTAGRAM MARKETING SERIES: Building a Dynamic Instagram Feed and Boosting your Social Influence – PART 1 and 2 Instagram is the current leading choice for online marketers. With over 500 millions active on the app everyday it’s time to start directing your marketing thoughts toward this visual marketing network. In the INSTAGRAM MARKETING SERIES, I […]
3 Most Important Things in an Instagram Campaign

The hottest network going right now is Instagram. You probably know that, yet you’re hesitant to jump into the photo-marketing realm, I can’t blame you, it can be intimidating. But the good news is, you don’t have to be a prolific photographer to have a great Instagram feed that attracts people and increases awareness of […]