Marketing Tip: Double your pleasure – Double your fun?
Marketing Tip: Double your pleasure – Double your fun? So many people ask me when I am in coaching sessions “do I need another Facebook page just for my business?” My answer always is “no“. Today’s transparent digital marketing is all about authenticity – being real – being you. What I suggest is to start […]
Marketing Tip: Don’t Put All Your Marketing Eggs In One Basket
Marketing Tip: Don’t Put All Your Marketing Eggs In One Basket In executing a marketing plan, it is important to be as diverse as the market you serve. Do not put all your eggs in one basket! Spread your marketing message out over a number of marketing venues: social media, blogging, email, direct mail, sponsorships, […]
Marketing Tip: Marketing = Time + Imagination + Money
Marketing Tip: Marketing = Time + Imagination + Money Any marketing initiative must begin with a well thought out plan and assessment of your time, imagination and budget. #1: Be realistic about your time constraints and the amount of time you can commit to for carrying out the marketing plan. #2: Your marketing carries YOUR […]
Marketing Tip: Build a database of customers
Marketing Tip: Build a database of customers Is your database a coal mine or a GOLD MINE? A great marketing plan begins with a current and dynamic database. Don’t be scared off by all the complicated database programs. Keep it simple, make a gold mine out of your contacts! All you need is a […]
