Tips for taking great photos for your Instagram feed

Tips for taking great photos for your Instagram feed A frequent question I get from my clients is “ I’m not a photographer, so how do I take good pictures for my Instagram?” Since visual marketing is about great VISUAL content, taking excellent photos is of vital importance. So I have put together a […]
INSTAGRAM MARKETING SERIES: Building a Dynamic Instagram Feed and Boosting your Social Influence

INSTAGRAM MARKETING SERIES: Building a Dynamic Instagram Feed and Boosting your Social Influence – PART 1 and 2 Instagram is the current leading choice for online marketers. With over 500 millions active on the app everyday it’s time to start directing your marketing thoughts toward this visual marketing network. In the INSTAGRAM MARKETING SERIES, I […]
Creating an Instagram Feed that will build your online influence

Get CREATIVE and build your online #INFLUENCE Building a strong and CREATIVE online presence on Instagram will empower your brand and increase your online INFLUENCE. Here are four easy steps that will get you REAL results and INCREASE sales for your business: 1 – Properly set up your account with a FABULOUS profile pic […]
How Important is Visual Marketing to Your Strategic Marketing Plan?

How Important is Visual Marketing to My Strategic Marketing Plan? If I were standing before you today teaching a class and asked you this question “how are you converting your Instagram and social media followers into real social leads?”, I would get a variety of answers. Some would respond with great success stories and others […]
Build Your Instagram Feed With These 4 Simple Tips

40 billion images, 4.2 billion likes and 400 million daily users mean that a lot of people are paying attention to Instagram! Being found and building a memorable brand on Instagram takes work but can happen if you follow these 4 tips… Build key partnerships Find the people who are reaching your audience and partner with […]
5 Simple Tips to Make Your Business More Personable

5 Ways to Immediately Make Your Business More Personable Connect with your audience with these simple tips. It isn’t easy to build brand loyalty. After all, you’re asking your customers to give their buying preference to an entity with which they have no inherent connection. However, brands that make an emotional connection with their customers […]
The 2 Most Important Elements of Your Marketing

The 2 Most Important Elements of Your Marketing There are many different ways to market your business these days. So many ways, in fact, that it becomes a daunting task to choose WHAT to do for most business owners. I could give you a list of 4, 6, the top 8 or more, but for this writing – […]
Choose Your Weapons: 10-Key Areas of Focus in Your Online Marketing

10 key areas you need to focus on in your online marketing…. get ready, get set, choose your weapons! The first five of the 10 key areas of focus for successful marketing are my favorite marketing methods. Yes, there are more, many more, but these five are practical, proven, and available methods that can […]
Never Underestimate the Power of the Human Face

Never underestimate the power of the human face . . . I’m sending this with a little wink to the ladies, but I certainly don’t want to leave anybody out, so, gentlemen, be encouraged and inspired…the power of a deliberate stare and impeccable grooming goes a long way! As always, great photography, especially black-and-white photography, […]
CREATING A BRANDED LOOK ON YOUR INSTAGRAM FEED

CREATING A BRANDED LOOK ON YOUR INSTAGRAM FEED The most successful Instagram accounts have a clearly defined aesthetic that applies to every photograph they share. If you use your Instagram feed as a purely personal account, you might not want to curate it at all; if you are using it for business, Instagram is a […]
3 Most Important Things in an Instagram Campaign

The hottest network going right now is Instagram. You probably know that, yet you’re hesitant to jump into the photo-marketing realm, I can’t blame you, it can be intimidating. But the good news is, you don’t have to be a prolific photographer to have a great Instagram feed that attracts people and increases awareness of […]
4 Simple Tips to Prepare for Prosperity

Don’t let bad news distract you from the many positive steps you can take each day… No matter what you do or where you live, by the time you arrive for your work day, you’ve probably been exposed to a barrage of “fake” or “real” news, crazy politics, war, terror, finances, death, destruction, you […]