The 2 Most Important Elements of Your Marketing
The 2 Most Important Elements of Your Marketing There are many different ways to market your business these days. So many ways, in fact, that it becomes a daunting task to choose WHAT to do for most business owners. I could give you a list of 4, 6, the top 8 or more, but for this writing – […]
Choose Your Weapons: 10-Key Areas of Focus in Your Online Marketing
10 key areas you need to focus on in your online marketing…. get ready, get set, choose your weapons! The first five of the 10 key areas of focus for successful marketing are my favorite marketing methods. Yes, there are more, many more, but these five are practical, proven, and available methods that can […]
Never Underestimate the Power of the Human Face
Never underestimate the power of the human face . . . I’m sending this with a little wink to the ladies, but I certainly don’t want to leave anybody out, so, gentlemen, be encouraged and inspired…the power of a deliberate stare and impeccable grooming goes a long way! As always, great photography, especially black-and-white photography, […]
CREATING A BRANDED LOOK ON YOUR INSTAGRAM FEED
CREATING A BRANDED LOOK ON YOUR INSTAGRAM FEED The most successful Instagram accounts have a clearly defined aesthetic that applies to every photograph they share. If you use your Instagram feed as a purely personal account, you might not want to curate it at all; if you are using it for business, Instagram is a […]
3 Most Important Things in an Instagram Campaign
The hottest network going right now is Instagram. You probably know that, yet you’re hesitant to jump into the photo-marketing realm, I can’t blame you, it can be intimidating. But the good news is, you don’t have to be a prolific photographer to have a great Instagram feed that attracts people and increases awareness of […]
4 Simple Tips to Prepare for Prosperity
Don’t let bad news distract you from the many positive steps you can take each day… No matter what you do or where you live, by the time you arrive for your work day, you’ve probably been exposed to a barrage of “fake” or “real” news, crazy politics, war, terror, finances, death, destruction, you […]
Is your team helping or hurting you? (Lessons I learned in Sunday school!)
Is your team helping or hurting you? (Lessons I learned in Sunday school!) Most of you know that I am a “PK” (a preachers kid). I draw many of my business and marketing practices from things I learned growing up watching how a church was “pastored”. After all, there isn’t a vocation that uses marketing […]
Don’t Let the Lack of Creativity Muzzle Your Marketing Message
I love this photograph by Getty Images, and guess what? I would NOT have seen it had they not been on Instagram. In marketing you have to market! The best collateral, the most dynamic website and content will not attract your prospects unless you are using them to creatively tell your story. You have to […]
Celebrate your Freedom!
Celebrate Freedom: From NYC to DFW – Join the Fun at these 2017 Independence Day Activities The Sandy Hibbard Creative team wishes all of our clients, friends and families a safe and fun Independence Day holiday. We are thankful for the blessing to live in this country where we are free to explore our […]
[Marketing Tip] Is Mastery of your Skill More Important than Marketing?
Is Marketing Really Better than Mastery? I am going to go out on a limb here and answer a hearty YES! Your marketing is more important than the mastery of your skills and the sum of your expertise. All the credentials you add beside your name, your education and experience means nothing if no one […]
Can I Get Results in My Marketing Using Just a Facebook Page?
A question I get frequently in my seminars is “Why do I need to have my own website or blog when I can just use a Facebook Page?” The answer is simple, you need a website to represent YOU, the branded services you offer on a platform YOU control. PLUS, when you host content on […]
[MARKETING TIP] Its Time To Mix It Up!
MIX IT UP WITH BLOGGING AND SOCIAL MEDIA BLOG + SOCIAL = RESULTS Building relationships is like building muscle, the more they are engaged the stronger they will become. When you create a dynamic MIX of blogging content and social media posts, your social media program has the power to – engage and build – relationships with […]