The main reasons for using social media are an expectation to have a presence on social media; help build and maintain relationships with existing clients; use it to promote new listings, and use it to find new prospects, according to a recent report by *NAR: See below: “Real Estate in a Digital Age,” National Association of REALTORS® (September 2021). Is YOUR business on Social Media?What other marketing are you doing OTHER THAN Social Media?What is your 2022 plan for marketing your business? All great questions that need to be answered and addressed.
BOTTOM LINE: Your business needs more than Facebook!
As you can see in the report graphic below, too many eggs are in the FB basket. What about these other categories – personal website, email marketing, online marketing – should they be ignored? If we have another outage like we had this week, what happens to your overall marketing? If Facebook goes away, what happens to your contacts, followers and friends? How will you continue to stay in touch with them?
This is why a custom BRANDED marketing plan is essential for your business!!
My company SandyHibbardCreative.com can help you plan, create and implement your business BRANDED marketing. For social, we build, post, plan, create and manage your accounts with you. Social Media is very necessary, but we also know (especially after the FB/IG outage this past Monday) how important a DIVERSE MIX of marketing is in your strategic plan. Contact me and let’s talk about your options, and see how I can help you with your 2022 marketing. 214.208.3987.
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*REALTORS® surveyed said that one of the top tech tools for getting quality leads is social media. The top social media networks they use professionally are Facebook (used by 90%), followed by Instagram (52%), LinkedIn (48%), YouTube (24%), and Twitter (19%).
The main reasons for using social media are an expectation to have a presence on social media; help build and maintain relationships with existing clients; use it to promote new listings, and use it to find new prospects, according to the report.