Is your team helping or hurting you? (Lessons I learned in Sunday school!)
Is your team helping or hurting you? (Lessons I learned in Sunday school!) Most of you know that I am a “PK” (a preachers kid). I draw many of my business and marketing practices from things I learned growing up watching how a church was “pastored”. After all, there isn’t a vocation that uses marketing […]
Don’t Let the Lack of Creativity Muzzle Your Marketing Message
I love this photograph by Getty Images, and guess what? I would NOT have seen it had they not been on Instagram. In marketing you have to market! The best collateral, the most dynamic website and content will not attract your prospects unless you are using them to creatively tell your story. You have to […]
Celebrate your Freedom!
Celebrate Freedom: From NYC to DFW – Join the Fun at these 2017 Independence Day Activities The Sandy Hibbard Creative team wishes all of our clients, friends and families a safe and fun Independence Day holiday. We are thankful for the blessing to live in this country where we are free to explore our […]
[Marketing Tip] Is Mastery of your Skill More Important than Marketing?
Is Marketing Really Better than Mastery? I am going to go out on a limb here and answer a hearty YES! Your marketing is more important than the mastery of your skills and the sum of your expertise. All the credentials you add beside your name, your education and experience means nothing if no one […]
Can I Get Results in My Marketing Using Just a Facebook Page?
A question I get frequently in my seminars is “Why do I need to have my own website or blog when I can just use a Facebook Page?” The answer is simple, you need a website to represent YOU, the branded services you offer on a platform YOU control. PLUS, when you host content on […]
[MARKETING TIP] Its Time To Mix It Up!
MIX IT UP WITH BLOGGING AND SOCIAL MEDIA BLOG + SOCIAL = RESULTS Building relationships is like building muscle, the more they are engaged the stronger they will become. When you create a dynamic MIX of blogging content and social media posts, your social media program has the power to – engage and build – relationships with […]
[Marketing Tip] Do These 4 Ridiculously Simple Things to Improve Your Brand’s SEO
“You can reach your clients and prospects with your brand message anytime day or night via the social media networks, but getting their attention is the first and most challenging step.“ Do these 4 ridiculously simple things to improve your brand’s SEO You can reach your clients and prospects with your brand […]
[Marketing Tip] What is the 80-20 Rule in Social Media?
“Social media is like a networking group online and your involvement is much like attending a cocktail party. You want to engage others and create conversation, share fun stories and information, and sometimes talk seriously and promote yourself.“ [Marketing Tip] What is the 80-20 Rule in Social Media? Engaging your social media audience can […]
Creating an Opportunity for Social Leads & Social Selling on Facebook
CREATING OPPORTUNITIES FOR SOCIAL LEADS & SOCIAL SELLING How do you create opportunities for leads on your social media? In marketing terms, a “lead” is a person who has expressed some sort of interest in a business. So, a “social lead” is a person who has expressed some sort of interest in a business via a […]
WHY DO YOU NEED A BUSINESS FACEBOOK PAGE?
WHY DO YOU NEED A BUSINESS FACEBOOK PAGE? To start, here are a few reasons why you need a Facebook Business page if you own a business: You will increase followers with great content You can speak directly to your audience through optimized posts A Facebook Page will enhance your SEO You can drive […]
A Few Words About Your Branding
What is “Branding” anyway? Definition: The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? Simply put, your brand is your promise to your customer. It […]
A Holiday Note
