Marketing Tips • Ideas • Resources • News

April 24, 2019
instabranding with sandy hibbard creative

These stats show Instagram as the preferred social platform – are you on it?

April 3, 2019
generation z graphic at sandy hibbard creative blog

Get Ready for the Next Wave: Generation Z

Just as we get bored with complaining about the younger generation, here comes a new one to stress over. The generation of young people now entering college and the workforce are not just Millennials on steroids. They are another new and distinct group with a unique way of thinking, problem-solving and communicating. 
March 27, 2019
sandy in her ny apartment sandy hibbard creative

When it comes to handling YOUR marketing, I am the SECOND best choice, here’s why

Even though I know that I can rock your marketing - social, digital, or in print - I am only your second best choice.  So who is the first choice? Who is the best candidate to map out and execute your marketing? Are you following me yet? YOU are!
March 6, 2019
strategy leads to great design blog

In 2019 Strategy that Leads to Great Design is Better than Specialization

“In this day of social media gurus, SEO specialists and content queens, you are better off to take an approach toward overall strategy that will lead to great design before you jump into one specialization for a client.”
January 30, 2019
marketing small business sandy hibbard creative blog

Here’s how to market your small business, rise above the noise, and stay real!

As a small business owner for going on 19 years, I understand that for a budget constrained small business, marketing your products and services effectively can be a challenge. From social media campaigns to email marketing, direct mail, networking, branding, and strategy, it’s quite demanding for many small business owners to excel at marketing while also focusing on growing their business! 
January 16, 2019
marketing trends 2019

9 Digital Marketing Trends to Keep You On Your Toes in 2019

With the new year comes a bunch of new trends in digital marketing. But they don’t happen overnight; it can take years for a tool or method to be adopted en masse. When a new trend starts to seriously spread, it can impact the work digital marketers and advertisers do every day...
December 19, 2018
8 marketing methods to master blog

8 Marketing Methods You Need to Master in 2019

8 Marketing Methods You Need to Master in 2019 Don’t Get Stuck In Just One Form of Marketing As you probably know by now, I teach […]
December 11, 2018

Pantone Announces the Color of the Year 2019

Pantone Announces the Color of the Year 2019: PANTONE® 16-1546 Living Coral Life affirming coral hue energizes and enlivens with a softer edge Pantone, provider of professional […]
December 11, 2018
build your brand strategy with sandy hibbard creative

Mapping Your Brand Strategy – Coaching with Sandy Hibbard

  Fine tuning your message and creating your story, developing your brand and strategically exposing it to your target audience, are marketing challenges that are better […]
December 6, 2018
ideas for client bonus blog

Ideas for Great Bonuses to Give to Clients

I always have trouble separating marketing and sales.  I always have trouble mixing marketing and sales!  What I mean is that great marketing should lead to sales, but you have to ask for the business, right?  
October 9, 2018
babuji in NYC on the blog at

What Do They Say When You’re NOT In The Room?

“Your personal brand is what people say about you when you are not in the room. Make it something great.”   Whether you are Babu Ji […]